Positive Development

Website / UXUI

The problem with their old site was messy site navigation and lack of using their new branding. This create a very mundane site that didn't attract a lot of attention and got a lot of users lost. I was tasked with mapping out their new site architecture by looking at their competitors and creating new concepts for their potential site using their new brand guidelines. Once the final design was approved, I helped create new layouts for the rest of the digital experience.